vicemag:
Back in 2005, Gareth Pugh was living in a squat in London when all the important UK fashion magazines attached themselves to him like a Fred Perry-clad tumor. Fresh out of fashion school and an internship with Rick Owens, he was soon a style-page wank fantasy, representative of the type of hijinks English fashion clamors for. It was all justified.
Gareth’s first shows featured inflatable outfits and light-strewn garments. Everyone in attendance over the age of 30 offered mealy-mouthed praise—like it was all very well and fun and diverting but ultimately fey and immature. Attendees under the age of 25, however, cheered the models and clothes down the runway, feeling like somebody had finally reinvented fashion for the 21st century and rescued us all from retro regurgitation.
Six years on, fashion sites are overflowing with photos of androgynous kids addicted to black who look just like Pugh. His line garners the type of attention and praise usually reserved for the vaunted and dusty old guard. He shows annually in Paris and New York, working and hanging out with all the ritziest fashion people, like Karl Lagerfeld and Mario Testino. We’ve known him for a while, though, so we persuaded him to take a few minutes for the following little chat.
Read the rest at Vice Magazine: GARETH PUGH - Vice Magazine
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